Title: A Technique for Producing Ideas Author: James Webb Young Format: Hardcover Genre: Business / Creativity / Advertising Condition: Used – Fair
A Technique for Producing Ideas is a timeless classic that demystifies the creative process, offering a clear, five-step method for generating fresh ideas—especially useful for professionals in advertising, marketing, writing, and design. Drawing from his own experience in the advertising world, James Webb Young presents a concise, practical guide to creativity that remains highly relevant decades after its original publication.
Note: This hardcover edition is in used but fair condition, showing visible wear that does not impact readability.
